The Becker Blog

Up Your Game with These Association Readings – July 6, 2023


#ASAE 22: “There Is No Innovation Without Failure”

A great take on taking risks and being grateful for “constraints and clairty”.

In the business world, it’s repeatedly been said: Do not fear failure. Marcus Whitney, author and cofounder and partner of Jumpstart Health Investors, opened his keynote at the 2022 ASAE Annual Meeting & Exposition on Monday morning by showing his failure.

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New Online Hub to Provide Resources, Community for Members

American Physiological Society recently launched the Center for Physiology Education and it proved to be a valuable resource to it members. They curated all available resources in one place so members could get answers to their questions. This is a fantastic value-added benefit that can also be a non-dues revenue source.

For years, members of the American Physiological Society have asked for more resources related to physiology education. As part of the strategic plan APS created two years ago, the group decided to act on that feedback.

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How Technology and Agility Will Help Associations Remain Competitive

Landing pages, or microsites, to guide members to content work great when everyone is using Google to search. But also consider using ‘related content’ widgets to help guide members through through your site to other content.

When it comes to being ready for the future, the key for associations will be having a strategy that lets them take advantage of technology to help better serve members, said experts at a recent webinar.

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